Business intelligence (BI) analysts, experts in data programming and analysis, help companies use the data they collect to understand trends, solve business problems, and track metrics. They help determine the data the business needs by structuring it in an appropriate format, analyzing the data using queries, and creating reports and views for business decision makers. They work in a typical office environment in a variety of industries, including manufacturing, engineering, healthcare, finance, and technology companies. While they typically have regular business hours, BI analysts work overtime when necessary to assist management.
Duties and responsibilities of the BI analyst
Although the daily tasks and responsibilities of a BI analyst are determined by where they work, there are many basic tasks associated with the role. Based on our analysis of job postings, these include:
Research market trends
BI analysts stay up-to-date on what competitors and their companies are doing in the industry. They research and analyze market trends using the Internet, news, and corporate publications, and sometimes interview stakeholders and professional organizations to get more information directly.
Determine the information needs of your company
Working with management, BI analysts discuss what information the company collects from its customers and suppliers and what information would help managers make better financial, customer service, and marketing decisions. This process may also involve determining the correct approach for presenting the data to management and which analytical tools offer the most potential.
Help with data collection and modeling
An important part of a BI analyst's job is determining what information the company needs to collect to answer your business questions. BI analysts also work with databases to put the collected data into a meaningful structure and format for further analysis. This activity involves considering business requirements, data relationships, and the benefits and limitations of database technologies.
Analyze and interpret the data
Armed with an understanding of business needs and using an appropriate method for data collection and modeling, BI analysts perform complex queries on business databases to classify and filter data. They then analyze and interpret the results to look for patterns and determine if the results answer the company's questions and are accurate
Create reports and data visualizations
Using the results of research and data analysis, BI analysts create written reports that management can use to monitor business metrics and make decisions. They also use computer programming languages to create data visualizations in the form of graphs and web dashboard applications that help the business track trends.
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